Monday, May 12, 2008

WHY MontBlanc

The symbol of this special quality is the white star of Montblanc. A reference to the top peak of the highest mountain in Europe, it stands for the high aspirations of the brand, and at the same time for an extra special lifestyle and culture. It symbolises values such as durability, tradition, timelessness. Taking time for something that is important to the individual: thoughts and feelings, beauty and culture. Time for oneself and for others - and for the most significant moments in life.

Writing is an expression of individuality. Our handwriting encapsulates our thoughts, through which we exert influence, reap success, express feelings. The instruments with which one writes are and expression of our lifestyle. Montblanc, as the epitome of the finest writing culture and European workmanship, has since 1906 been producing writing instruments from the hands of masters that reflect the timeless aesthetic of the sophisticated, cultivated personality of their owners.

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